Business Impact Communication

 

By consistently articulating business impact in all communication you ensure projects and dialogue are driven by what creates the greatest value for the company.

In today’s fierce competitive landscape, every activity must generate clear business value—and every choice must be made with what’s best for the company in mind. Yet many initiatives fail to create impact because their business value is not clearly articulated or understood. When the business impact is unclear, initiatives compete rather than reinforce each other.

Business Impact Communication Training develops the ability to consistently formulate and communicate the business impact of your tasks and projects.

By mastering business impact communication, individuals move from task execution to enterprise thinking—ensuring that every choice, every project, and every conversation is driven by business value.

The Training Program

Outcome

Best for the Company: Always know what is best for the company by clearly formulating and communicating the business impact of your tasks and projects.

Business Cases: Build strong, credible business cases for any initiative, project, or task—clearly linking your work to strategy and tangible business value.

The First Minute: Open any topic or presentation by briefly stating the business case within the first minute, ensuring immediate alignment on value and purpose.

Business Impact Challenger: Act as a business impact challenger by proactively initiating and driving dialogue that sharpens priorities and strengthens decision-making in the projects you are involved in.

How it is done

Applied Learning You will learn through a combination of self-paced video classes, practical live sessions, and individual feedback on your specific cases.

Relevant: It’s targeted at an upcoming communication task of yours and, therefore, is highly relevant

Active Training: We spend the time on training and doing exercises relevant to upcoming real cases.

Duration: 1,5 Training Day + AI Implementation Tools

Open Course:

On Demand for your Team: When it suits your calendar

Day 1

Business CASE Communication

9.00 - 15.30

Strong Business Cases: Turn projects, initiatives, and tasks into strong, strategy-relevant business cases.

Bold Choices: Increase business impact by making bolder choices—eliminating elements that do not strengthen the business case.

Be Proactive: Proactively highlight the business case when communicating your work to stakeholders.

Align on Impact: Master the first minute of any message or presentation to create an immediate, aligned understanding of the business impact.

After

AI-Driven Implementation

SELF-PACED.

AI Assistants: Use AI assistants to instantly turn work into strong business cases that clearly highlight business value.

Custom Prompts: Learn how to prompt your company chatbot to actively support you in developing, sharpening, and challenging your business cases in daily work.

Checklists: Apply simple weekly checklists for reflection, feedback, and key questions to ensure continuous focus on business impact.

Technique Videos: Access short, practical videos demonstrating real-life examples of effective business case communication.

Day 2

Business Impact Dialogue

9.00 - 12.30

Steer the Dialogue: Ask questions that sharpen focus on business impact in meetings.

Feedback: Strengthen each other’s business cases by giving focused, value-driven feedback.

Challenge each other: Act as business impact challengers in meetings with colleagues and stakeholders.

Stay on the impact track: Bring derailed discussions back on track to keep dialogue business-impact oriented.

Commit each other: Conclude meetings with clear commitments that ensure follow-through and measurable business value.

Practicalities

Price: 5,000 DKK per person.

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