The Hook: Five Quick Examples from Ted Talks
Here are some good, short examples of hooks from TED Talks by Pamela Myers, Jamie Oliver, Larry Smith, Ric Elias and Apollo Robbins. Use them for inspiration when writing your own hook.
Here are some good, short examples of hooks from TED Talks by Pamela Myers, Jamie Oliver, Larry Smith, Ric Elias and Apollo Robbins. Use them for inspiration when writing your own hook.
I’ve collected all of my best tricks and techniques in book form – it’s like 41 cheat codes to gaining influential power.
“Influential Power: 41 presentation tools for turning No into Yes” provides 41 practical tools that will enhance and prolong the effect of what you say.
The book introduces the principles of soft communication and explains why soft communication has such a strong impact on our decision-making systems.