Formulate your Call-to-Action

Any presentation should end with a Call-to-Action and a Reward. You need to formulate yours based on the question: What does it take – in a very concrete sense — to turn your solution into reality?

Your Task:

  • Which three concrete actions can your audience DO in near future, that will ensure that you will succeed with your message?

  • What will they get out of it?

EXAMPLE: I

If your message is to implement a new IT-system, your Call-to-Action might be:

ONE: Use the new system for a minimum of ten minutes every day
TWO: Participate in one workshop on the new IT-system
THREE: Talk to a colleague about your experiences with the system

REWARD: In that way we will all onboard together - and reduce frustration. We’ll celebrate it with a nice dinner.

Call to Action-01.png

FILL THIS OUT

To succeed with { goal }, the first concrete things we need to do are:

  1. ________________________________________________________________________

  2. ________________________________________________________________________

  3. ________________________________________________________________________

    Reward

    ___________________________________

Example

To succeed with collaborating across disciplines, the first concrete things we need to do are:

  1. Involve everyone in making a concrete plan

  2. Adjust the concrete plan as-we-go based on experiences

  3. Have more conversations about our strategy and our work

    That way we’ll make each other more happy